Successful ESRC Grant
Mitigating the environmental impact of cattle and sheep: animal genetics and farmers' readiness for uptake
Different animal breeding technologies (including but not limited to genetic modification) could play a role in reducing greenhouse gas emissions. However, adoption of these technologies may be limited by the willingness of farmers to purchase replacement breeding animals. This project aims to understand how farmers reach decisions on where to source replacement breeding animals and also how the whole system of producing replacement breeding animals affects these decisions. This will lead to an evaluation of what changes could be made to encourage farmers to choose animals bred to have a lower carbon footprint.
coordinated the successful Innogen bid for this project which will run from Jan 2010 - December 2011.
To read more about this project or comment on it, please visit the Innogen Blog.