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Nudge, Nudge - Blink, Blink: How to Sway Public Policy

November 5 2012


Seminar Room 1.06, Old Surgeons' Hall, High School Yards, University of Edinburgh, EH1 1LZ

All welcome, no need to register

Organised by: Innogen at the University of Edinburgh


The policy literature generally assumes rational actors are engaged in the system.  This then generates decisions that are either in the public interest or are skewed to benefit the decision-makers themselves.  While this model clearly fits many policy fields, there are exceptions.  There are some situations where decision makers are cognitively limited, which leads to inefficient outcomes.  This talk will examine where that happens and how one might investigate the cognitive limitations of policy making in the context of regulating new technologies.



Peter Phillips is Professor of Public Policy in the Johnson-Shoyama Graduate School of Public Policy at the University of Saskatchewan, in Saskatoon, Canada. He earned his Ph.D. in International Political Economy at the London School of Economics and practiced for 13 years as a professional economist and senior policy advisor in Canadian industry and government. His current research focuses on governing transformative innovation, including regulation and policy, innovation systems, intellectual property management, trade policy and decision systems.,26291,en.t4.html